Category Archives: Frankfurt IAA Expo 2011

VIDEO: 100 seconds of VW ”Up” and (not so) Smart @ Frankfurt IAA 2011!

Carrying away from the more insightful 100 SECONDS OF… CLIPS we have two which are done more ”tongue in cheek” for you.


We are nearly completely done with our coverage of the FRANKFURT IAA 2011 EXPO, so time to bring out clips that takes themselves less seriously (if we ever did, let me know because I doubt it).


To be honest the one about VW new model ”Up” is actually one we are quite pleased with, but you can take the one about the Smart with a grain of salt. I believe it was shot in the latter part of the day = tiredness came and seriousness went away… 😉




Frankfurt IAA Auto Expo 2011 – 100 seconds of Volkswagen Up from Superior Media on Vimeo.


Frankfurt IAA Auto Expo 2011 – 100 seconds of Smart from Superior Media on Vimeo.








Its hard to keep yourself sane when you walk through Italian exotics, enchanting concepts and anything else you can think of except for some small cars that you would hardly give a second look in normal trafic. But we decided to do it anyway since they (well, the Up anyway) were big news. 🙂


…and you know what? Check out THIS LINK to once again go through all the glory that Frankurt IAA 2011 was. Lots of effort put into it by the whole team so worth a second look!

SELECTED: Porsche 911 & Bentley Continental GTC + mixed Italia @ Frankfurt IAA 2011!

In a sad, sad way; this is among the last SELECTED GALLERIES by Martin BILBILDER.SE Persson from the gigantic FRANKFURT IAA 2011 EXPO. We had a real good time there, and I hope it shows in all his pictures plus the 30+ or so VIDEOCLIPS we did there.


But its also a relief to publish it all, and give you the ”goods” so we can move onto other events- there is a dozen of other we have media from; especially video. So lets give you a mix of Porsche 911, Bentley Continental GTC and some different Italian brands to finish it off!



(This beautiful rear light belongs to the Alfa Romeo 4C concept which among several wonderful details had a really unique ”metal” finish to it. There are few brands who can do so many curves and lines on one car and make it work; this concept solidifies Alfas spot as one of the estheticly best out there…)



(Nope, this is not a faceliften Porsche Caynenne. Its not a Jeep Grand Cherokee concept either, although there is a base of one hiding under there somewhere. This is actually the Maserati Kubang which is a daring move for the classic automaker to make. Being a fan of Italian design I do not object to it, but I do hope the ride height is possible to adjust for those few occasions *actually 99% of the time you use your car* that you are not out in the wild driving!)



(I think in hindsight Porsche realised that their 996 generation was a step in the wrong direction for them. Now that the 991 generation is a refinement of the previous, we know ”flattened out” front lights is not the sh*t.)



(Moving on to the rear of the new Porsche 911 there have been some niced ”slimming action” to the lights! I think its pretty useless to describe how fell the lines of a Porsche flow, their work for the past decades does that far too well…)



(This pic reminds me of an old Kylie Minogue song and I think you can take a guess which car had our world ”spinning around” by the chopped roof and big B in the center of the wheel…)



(…following the above picture, its indeed the new Bentley Continental GTC. Being a huge car close to 2500kg it still looks sleeker and more gracious then most of its competition. Running a big W12 engine will probably give it performance to match that look as well. Just a splendid car in every sense!)


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Several deep bows later, we can only thank Martin for his contributions down at this expo, looking forward to some of Rani Gilianas work as well which will put us on the finishline for this!


Got any favourites? Let us know, and be sure to join the action in our FACEBOOK GROUP as well! 🙂

VIDEO: 100 seconds of Mini Cooper S Coupé & The new VW Beetle @ Frankfurt IAA 2011!

Two more smaller cars that from the one we talked about previously today, are for a more ”hipper” crowd perhaps: Mini Cooper ”Coupé” and the almighty world premiered VW Beetle.


We had to make sure to talk a bit about ”normal” cars as well since they make up a huge part of the FRANKFURT IAA 2011 EXPO. I think these two videos turned out better then i remembered them, actually the Mini Cooper one doesnt make much sense- but is still good for seeing more about this new model.


Funny though. With the VW Beetle I seem a bit… rejuvinated or something? Maybe afterall Iam a closet huge Beetle-freak? See the videos and judge by yourself! 😉




Frankfurt IAA Auto Expo 2011 – 100 seconds of Volkswagen Beetle from Superior Media on Vimeo.


Frankfurt IAA Auto Expo 2011 – 100 seconds of Mini John Cooper Works Coupé from Superior Media on Vimeo.








So if you were being forced by your girlfriend (?!) to buy another small car for the house, would any of these two do- or would the Suzuki Swift Sport or Hyundai i30 (new one) be your choice?


Only a handful of clips remaining and we will make a big deal out of it when we are finished, be sure to check them ALL OUT HERE to either make fun of me or just enjoy all the cars from Frankfurt IAA! 🙂

VIDEO: 100 seconds of Suzuki Swift Sport & The new Hyundai i30!

Got more ”normal” cars for you here on the final part of the ”100 SECONDS OF…” SERIES but for most of us, its still of interest since we could very well end up in either a Suzuki Swift Sport or new Hyundai i30 someday. And thats not a ”sad” thing either, most new cars these days are solid and well designed- these two are no exception… We’ve been following the Swift for a few months now and were in high anticipation of the Sport model. When it comes to the Hyundai i30, its deemed as a car that will give big rumbles in this segment- and our lack of motivation to cover it proved wrong = its a damn nice car! VIMEO: Frankfurt IAA Auto Expo 2011 – 100 seconds of Suzuki Swift Sport from Superior Media on Vimeo. Frankfurt IAA Auto Expo 2011 – 100 seconds of Hyundai I30 from Superior Media on Vimeo. YOUTUBE: httpv:// httpv:// So which one is the winner based on this short and confused first insight? I would think its a close draw, but naturally the Swift has a firm advantage since the basemodel is such a great car to drive = can only get better with more HP and gearbox. The Hyundai is still doing its job, for

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the first time I can consider testdriving one; thats coming a long way for them… 😉 See all the CLIPS HERE and we are putting an end to this series early this week. Then we’ll do some fun stuff to encourage feedback from ya’ll. Hope you like some of the CLIPS you’ve seen!

SELECTED: Aston Martin Zagato concept & more @ Frankfurt IAA 2011!

We did save a real treat for you at the end, Aston Martin is one of the worlds best (all categories) car manufacturers- and you could tell why at FRANKFURT IAA 2011 with their big line-up of cars such as the Zagato concept which has blown the mind of any living man…


Martin BILBILBILDER.SE Persson who took these pictures and me both agreed that although hey did lack some imagination and all the vehicles were ”crammed” into their stall; it was still a really impressive sight. For myself being a huge One-77 fan it was awesome to see one in reality. Shame the colour was a bit… dodgy? 😉



(Agree or disagree with me on this one…? Colour is more suited for a Hyundai trying to be hip more then one of the most awesome cars ever built IMO.)



(Big problem here. You are a succesful billionaire and its friday night in Monaco, time to hit the casino and you open up your garage and face the two above cars… Which one would you choose?! Trust me, if I ever have problems like these the first thing I would do is to… blog about it for my trusty readers. 😉 )



(But keeping it real, here is a car most of could afford if we dived into a huge mortgage situation per month. Its called The Cygnet and is without shame actually a Toyota IQ that Aston Martin has totally revamped in the exterior and interior. Me and buddy SIR_PIERRE had a discussion a while ago about the ~40 000 Euro pricetag which he thought was insanely high. I was of a different opinion, take a fully loaded brand new IQ and let a tuner half as good as Aston Martin totally revamp it; think the bill and result would be anywhere close…?)


(Lets return to that problem of picking car again. I’ve decided. If the Zagato concept was parked with the rear facing me I would give it the nod. I think Martin found the cars perfect angle here, and all we can do is applaud him and most importantly Aston Martin + Italian designer Zagato for creating this masterpiece…)



(Final pic is a symbol of my own stupid hindsight. While we were in Seventh heaven for a few days there, I really regret not giving some cars a personal closer look. I have always been such a huge Aston Martin fan and these cars need to be given a closer inspection to be fully appreciated. Home now and seeing these detail pics… I feel a bit sad not to have done that…)


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Actually just two mini-galleries remaining from all the bulky stuff Martin got from the expo, and its a sense of pride but plenty of relief we’ve published everything on THIS IMPRESSIVE LINK. Hope you’ve had a good time, even if its been a bit one-sided when we usually do very well ”mixing it up”. 🙂


Dont miss all the VIDEOCLIPS HERE to really match up with the SELECTED GALLLERIES that have invaded the blog recently.


Its going to be one of the most pleasurable things yet in my life to review our ”portfolio” and plan ahead for next season, many good things planned for 2012…

VIDEO: 100 seconds of Ford Evos concept @ Frankfurt IAA 2011!

Feels like we are lost in how many unique and really sharp concepts we’ve seen from FRANKFURT IAA 2011, and I believe its been half a dozen times of ”this could be

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one of our favourites at…” proclamations- but the Ford EVOS concept sure is a Top 5 car without a doubt. Thing that really struck us hard was that it felt very… comfortable and harmonic despite being a haute couture kind of car. Everything from the paint, wheels, lights, doors and going on felt… perfect! Just watch the video and see if you agree? VIMEO: Frankfurt IAA Auto Expo 2011 – 100 seconds of Ford Evo Concept from Superior Media on Vimeo. YOUTUBE: httpv:// Dont be shy with your own opinions, we value them and would like us to join OUR FACEBOOK to do so as well! Make sure to chill out with plenty of similar videoclips from Frankfurt AT THIS LINK!

VIDEO: 100 seconds of Techart Porsche GT Street RS @ Frankfurt IAA 2011

Back on the horse with our ”100 SECONDS OF…” VIDEOCLIPS from the FRANKFURT IAA 2011 EXPO which we are aaalmost done with- but a great mix of videos and a handfull of photogalleries still to go.


This one is for a real beast of a car, the Techart Porsche GT Street RS! You cant dismiss that its got a unique colour, and like I say in the video everything is done with perfection.


It sures takes a tuner like Techart to make a noticable difference of the high quality the 911 already has from factory. But this one does it, and then some. Hope you like it!




Frankfurt IAA Auto Expo 2011 – 100 seconds of Techart from Superior Media on Vimeo.






You know the drill, if you want to zap around all the other ”100 seconds of…” clips we did at the expo, all you need to do is CLICK THIS LINK! 🙂

SELECTED: Europe mix (Bugatti, Volvo, Porsche & Bentley) Frankfurt IAA 2011

Time to finish it with that little expo called FRANKFURT IAA 2011, just a few galleries left and a handfull or two of VIDEOCLIPS from me- and then a lot of what I would like to call ”bonus material” from Team B = Pierre and Rani.


After that, top priority will be on the SUPERIOR MEDIA movies we have stocked up material for during the summer, but instead of diverting from the subject; lets enjoy another gallery from Martin ”BILBILDER.SE” Persson which is a healthy mix of brands like Bugatti, Volvo, Porsche & Bentley:


(If you have followed all the blogging from FRANKFURT IAA, you’ve noticed that we more then once stated that racecars are definately not a priority here. But the rare one still made an impression, this GT3 RSR was probably the dirtiest and in by far worst condition- but that did not harm its natural rough aura at all.)


(The leader of Team B, SIR_PIERRE noticed the same car and how easy it was to turn one of the most premium of all supercars like the Bugatti Veyron into such a… dull thing? Normally classical red is racy and extravagant, but here it looked sort of cheap and tacky- especially the wheels!)



(The mega in size and classiness Bentley Mulsanne was proudly representing the UK in this classic wine red colour. You can almost smell the noble scent of really fine London Earl grey tea and newly baked cookies from Harrods. And yes, I do have a friend in the english capitol that promised to bring me home both of those things…)



(Yeah, one more Bugatti and even more negativity. I usually dont comment on things I dont find interesting but… This is from a sad way my chance to ask anyone. What the hell were they thinking with this complex pinstripe design?? Reminds of some interior furniture in a hipster gym or something…)



(Volvo certainly brought their A-game to the expo, and this luxury-concept actually did a little bit of sense speaking to one of the developers behind it. Their thought was ”Scandinavian minimalistic and pure design”, and while the exterior is certainly fitting the bill handsomly- it was the interior which was *bang* spot on in our opinion. Worth the extra googling!)



(VolksWagen were furiously promoting their VW UP model that they want to take over the world with by fitting into a unique (?) class just below the Golf but a small step up from the old Lupo. Apart from plenty of staff members dressed as scientists there was a bunch of hip patterns breaking out in the stale white majority of their stall. Creepy in a hip way!)


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Of the remaining goodness we have Aston Martin with their stacked presence and a few minor ones like Bentley GTC vs The new Porsche 911 and also some Italian flavours to round things of. Martin was a really busy son of a #¤%#… at FRANKFURT! 😀


Now that we are getting closer to the end of the expo round-up, have you like what you’ve seen? Its just an awful lot to cover, but we really digged the mix of stuff there… Comment below!

SIR_PIERRE: Megamix från Frankfurt IAA med läckra bilder!

Time to go Swedish style in the blog when ”Team B” at FRANKFURT IAA 2011 EXPO show us a huge chunk of what they got down in Germany!

The text (Swedish) is by SIR_PIERRE who also runs his personal ”boys will be boys will be gents sometimes” kind of blog as well HERE– be sure to check it out if you like women, watches, cool shoes and much much more.

Pics are by Rani ”RANISFOTO.SE” Giliana who is one of our SELECTED PHOTOGRAPHERS and always competes hard to bring quality pictures. Be sure to drop a line or two in the comments below so you can give them their appreciation. Here we go!


Yeah jag har varit jävligt seg på att skriva om våra dagar i Frankfurt.
Men Micke har hållt er flitigt uppdaterade, Mina videos dröjer lite till, Sen får vi se om det blir några vettiga inlägg runt dom som planerat.

Här är iallafall 2/3 av Ranis bilder.

Techarts version utav Porsche GT2 RS.. Tänk att en så rå bil kan se så prålig (och lyxig) ut.
Men låt inte er bli lurade av denna påfågel..
* 720hk
* 900nm
* 0-100 = 3.3 sek
* 0-200 = 9.5 sek

Ferrarimontern.. Den enda montern som det var kö för att komma in till… Och.. Det var inget speciellt alls..

AC Schnitzer ACS1 Sport Coupé.. Med biltema liknande gälar.

Ruf stod lite bortglömda utomhus..  Jag ville ta mej en nämre titt på targan.. Men det fanns inte riktigt tid.

Aston Martin Cygnet.. Denna fick inte stå bland dom stora grabbarna utan den fick stå lite gömd på taket av deras montern.

Den var faktiskt riktigt lyxig.. Men för nästan 350.000kr…. Ne tack.

En Maybach.. Den lilla varianten.. Knappt värd att kolla närmre på tyckte jag.. Utan jag och rani gick mest dit för att se vad för freebies dom hade.. Inga visade det sej.. Så istället roade vi oss med att hitta fel på bilen (Video kommer)..

Och i efterhand fick jag reda på att detta var en specialbyggd One Off för just Frankfurt.
Den heter Edition 125 och byggdes för att fira automobilens 125 år.
Så den hade en massa extra lull-lull, Annat läder, Tyg, Swarovskistenar osv osv osv.. Men vi var inte alls imponerade.. La inte ens märke till det..

Phaeton vs A8.. jag väljer Phaeton, varför? Video kommer.

Artega GT.. En snygg och underskattad bil tycker jag..

Hur får man en Veyron att se tråkig ut?  Jo man gör den helröd..
Birdmans kärra??

Riktigt maffig den!

En gammal 300SLR gjord av gamla bildelar.

Hur gör Mansory om dom ska göra en golfbil?  Dom gör den i kolfiber såklart.
Kanske något för Mr Pagani?

Bland en samling fina gamla Mercedes vagnar (Som vi inte har bilder på?) så stod detta bygge.

2 gamla tyska sportbilar… Utan dessa legender så hade inte världen sett likadan ut idag.. Det kan jag lova er.  Och då menar jag inte bara sportbilsvärlden.

Varje gång jag stöter på en 300SL så blir jag förtrollad… Stod en sån på flygplatsen med (Bild?)

Ett rätt så coolt koncept ifrån Land Rover som vi aldrig kommer få se i produktion.
Men motorn kanske det kan bli något utav.  En 2 liters hybrid som fanns både som bensinare och diesel, Och med 8 växlad låda.

Snyggare än förra.. Och snyggare än coupen?

”Är detta verkligen den nya 911?”  Jepp det var det.. En bra bil.. På alla sätt och vis.. En hel del nyheter som gör världens bästa sportbil ännu bättre,, Mer vardagsvänlig.. Lyxigare.. Snabbare (Lika snabb runt ringen som 997 GT3) osv osv osv… MEN… Jag saknade ”Nån gång ska jag äga en sån” känslan/behovet..

Bentley hade bokstavligen en hel affär med prylar som dom satt sitt namn på.

Absolut snygg… Men.. Ja ni vet.. Det där ”WOW!” saknades

Världens bästa bil… På ALLA sätt och vis..

Well.. Lat som jag är så kan jag lika gärna klippa in hela mitt ”Tunder inlägg” här.

Det vanligaste missförstånden hos folk när jag berättar om Frankfurt IAA är ”jaså där var trimmade bilar också?”
Men ne.. Så är det inte.. För då hade dom inte varit där.
Dessa ”Tuners” som var där.. Har inte trimmade bilen i den bemärkelsen vi känner till
Detta är alltså bilar som har så många egna delar ifrån sin tuner, Att dom räknas som ett helt annat bilmärke..

Se det som såhär.. Det är tuningfirmor som lånar kaross och bottenplatta ifrån ett känt företag, T.e.x Mercedes, Porsche, BMW osv.
Och sen så bygger dom upp sin egna bil helt och hållet, Men inom dessa ramar då att använda bottenplatta och många gånger en kraftigt modifierad kaross.

Lite så som jag ser min egna bil..

Detta just för att det är onödigt slöseri med tid och pengar att ta fram egen kaross och bottenplatta.

Sen visst.. Du kan åka dit med din redan köpta något begagnade eller allra helst fabriksnya Mercedes, Och få antingen ALLT bytt.. Eller stegvist.. Just det du tycker är viktigast.. Motorn.. Chassi.. Inredning.. Upp till dej.
Men dessa Tuners köper alltså oftast in nakna karosser osv och sen gör allt från scratch.. Nu ska jag inte dra alla över en kam och säga att alla dessa tuners gör så.. Men många.. För det spar tid och pengar.

Så.. Dessa tuners som var på Frankfurt IAA är alltså egna fristående biltillverkare.
Inte AMG.. Inte M osv..
Något vi kräsna människor många gånger säger är ”Gör om, gör rätt”.. Och det är just dessa tuners gör..

Det är folk som mej (fast med pengar) som dessa tuners lever på.. Och för..
Ferrari-folk kanske kallar det idioti.. Vi kallar det sleepers 😉

Egentligen.. Som jag alltid sagt.. För att ni ska förstå skillanden mellan t.e.x Brabus och Mercedes.. Eller t.o.m AMG.. Så MÅSTE det upplevas… Finns ingen annan chans att få folk att förstå att en Mercedes S klass kan kosta 5.5 miljoner.. Och ändå vara prisvärd.. På ett ställe där du bokstavligen har Maybach, Rolls Royce, Bentley, Porsche, Lambo.. Ja you name it.. Vägg i vägg..

5.5 miljoner kronor… Det är mycket.. Väldigt mycket pengar..

Men från vilken stor tillverkare kan du få det mest extrema lyx i form av bästa möjliga skinn.. Allt handgjort.. ALL tekniskt hittepo som du kan tänka dej utav Apple.. 4 sittplatser… Och… göra 0-300 på 23sek med hjälp av 800HK och 1420NM!
Och du kan cruisa upp till 370km/h innan fartspärren slår i.

Folk… Detta kan inte jag beskriva för er vettigt nog per text.. Eller visa per bild.. Enda jag kan göra är att hoppas att ni nån gång får uppleva en Brabus, Techart, 9ff osv osv live..

Risken är dock att ni aldrig kommer få se en fullblodig sådan i Sverige…

På Frankfurt IAA så hade vi ett 100 tal 😉

Brabus i mitt hjärta sen ca 17 år tillbaka.

Försöker Ford kanske visa att dom har Aston Martin i familjen?

Cadillac CTS-V Black Diamond Edition.. Jag hade faktiskt kunnat välja en sån istället för en Corvette.. Vissa dagar iallafall.

Cadillac Ciel.… Vilken hit detta hade kunnat bli!

Jag hoppas verkligen dom kommer göra verklighet utav detta.. Och sätta ett vettigt pris.. Då är jag sugen på en..  Detta kommer/kan bli en lika stor hit som Chrystler 300C var.

Årets nyhet ifrån Subaru.. Ännu ett steg mot framtidens Toybaru.. Ny färg på plasten..

Första gången en GS lockar mer än en LS…?

Stela och tråkiga dom med..

Hela hall 3 var faktiskt så.. Tyst.. Stelt,, Tråkigt.. Förutom Suzuki då som desperat försökte vara livliga.

Dacia Duster har jag skrivit om tidigare-

Infiniti hade högtalare i nackstöden.. Har jag nog inte sett så tydligt tidigare.

BTW.. Infiniti montern var så jävla stel och tråkig! Dom hade svartklädda vakterna som sa till dej så fort du ens gick nära bilarna!  Och Nissan var inte på plats alls.

Det kommer lite mer ifrån mej så fort jag pallar.
Missa inte alla inläggen i Superiorbloggen om årets Frankfurt IAA

Om ni orkat er hela vägen hit… Vad tycker ni? Är det större och längre inlägg som dessa som gäller, och är engelskan något problem?


Kommentera nedan så blir vi mycket glada då kritik betyder allt för oss!

SELECTED: The women of Frankfurt IAA 2011 – ”Best of mixed”

This isnt really our thing, but walking around the expo and seeing all these beautiful women with the equally gorgeous cars paired up made it tough not to take that ”extra pic”. We know that FRANKFURT IAA 2011 is not only the home of the best cars, but the best women to showcase them as well. And we intend to prove it now!


No need for any blogging here, you’ll be the judge on what suited your taste and was worth spending a few extra seconds to look at. If you have to force an opinion out of me, I’ll say there was an Italian domination on what was… prettiest. Not saying more then that, Martin ”BILBILDER.SE” Perssons pictures will do the rest:


Alfa Romeo:









(I think in the end this is a pretty rare pic, as they were never dressed this casually during the expos more busier hours…?)





Alfa Romeo (again, for a damn good reason!):









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We are a bit slowed down here by a change from PC to Mac, and that must sound incredibly silly but… No excuses, takes time to change platforms if you dont want to spend weeks of frustration instead. But this gallery is a little compensation for the lack of acticity recently. 😉


We know by now you cant possible have missed all the ”100 SECONDS OF…” VIDEOCLIPS we did from the expo, but we would love your feedback on them- even if you have to try very hard to give us pointers to work at = give a better product next time.


Dont be shy, fire away below!

Hittar du inte vad du söker? Hittar du inte vad du söker?