VIDEO: ”100 seconds of 100 seconds” – We explain the concept!

Time to explain our mindsetting behind these small features (SEE THEM ALL HERE). We know some of you are finding them boring as hell compared to our regular videos, but the idea was to for the first time go volume and offer plenty of everything instead of doing just a few in depth looks.


FRANKFURT IAA is such a gigantic expo, that its impossible in two days (make that one, since it takes a full day just to ”get the hang of it” and finding your way) get a quality look of everything. So we hope this compromise and at some occasions quite predictable type of reporting is still good enough for around one minute of your time… 🙂




Frankfurt IAA Auto Expo 2011 – 100 seconds of 100 Seconds from Superior Media on Vimeo.






We will ask for your feedback and have a bit of an incentive to rank all the clips, so we can see which one was the most popular.


Its important we know what we did right and wrong so the next time we do something like this will be even better! 🙂

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